So in case you had asked me this query some weeks in the past, my solution could have possibly been, oh, about 100. And I’m inclined to bet that you might have guessed something in the octogenarian range too, come on, don’t lie. So, similar to me, I’m sure you’ll be bowled over to recognize that the common age of a Roll-Royce owner is absolutely forty-five – yes, a hip, healthy 45 with each hips. The mind statistically is blown. Let’s placed this in perspective the general common age of any new automobile purchaser is hitting 52. The average age of a brand new luxury automobile consumer is 50. Think about it: Rolls-Royce is handing over a target audience that’s 10% more youthful than the average. This is crazy.The average age of a Buick owner is fifty-nine (okay, probable now not a very good example), however, what approximately Bentley, which is probably the nearest emblem competitor to Rolls-Royce, has an average age of 56.2. Compared to different luxury car manufacturers, you could recognize that this is simply cool. What else is exciting approximately this statistic is that Millennials – I’m so unwell of that word, however, I digress – now represent 27% of the buying marketplace nowadays and are predicted to account for forty% by means of 2020. This goes to make the car marketplace over the following few years very exciting as automakers look to adapt to a more youthful, smarter generation that might have extra cash by using 2020. Somehow, Rolls-Royce is better located to evolve to younger customers than a number of their closest opponents. Rolls-Royce!
